Here is an example of a professional music video commentary/behind the scenes of the video Never be a right time - Professor Green:
This video is a good example of a music video commentary because it cuts in well between the actual product and the 'behind the scenes' footage. It also has an instrumental of the song featured in the product running in the background of the video which helps to make it more interesting but also always keeps the viewer entertained. The video also features interviews with the cast members and crew with their feelings and motives of shots, scenes and their reactions of how it has turned out. Overall I think we can use many techniques used with this commentary for our own, one being the track underlay of the video as this is a good technique to keep the audience entertained.
Sunday, 4 December 2011
Previous Student Commentaries
Evaluation of group - 13T1-32
They begin their commentary with a text insert of the first question they are being asked, which immediately tells the audience what they will be talking about and what to expect. They also feature some clips from their product which helps for a visual representation of the verbal context of their points. We will try to use both these techniques within our own commentary as they are both visual elements that will help to not only explain the points we are making more clearly, but also to help make the watching experience more interesting and enjoyable for the audience. A negative towards their video is that it seems too one sided with the talking to begin with which gets a bit tiresome however this is picked up better during the second question when they begin to converge with each other more making it more fluent and enjoyable.
Overall we think their commentary is good with some great techniques that we will use with in our own commentary.
Here is a link to their commentary: http://32longroadmusicvideo10.blogspot.com/2010/12/final-evaluation-music.html
Evaluation of group - 13T1-48
In this commentary they begin with the first 20 seconds of their music video which is a good way to immediately entice the audience as this is predominately the most interesting part of a music video as it has to immediately grab the audiences attention. They then go into the commentary itself with the clever introduction of each persons name written on the bottom of the screen; which is a professional and easy way to illustrate the names of the speakers. The feel of the commentary is very laid back which is a reflection of their video do to its laid back indie genre music. This also creates a more enjoyable watch because their conversation is fluent but casual. Within the commentary they feature more clips of their product and shots of their ancillary texts which gives a more interesting watch but also helps to emphasise their points.
Overall their commentary is very good because it keeps the attention of the audience but also explains motives and feelings towards their products very well. They also feature good techniques such as: editing on the commentary with the unusual camera effects, text and visual inserts. We hope to incorporate some of these techniques into our own commentary.
Here is a link to their commentary: http://48longroadmusicvideo10.blogspot.com/2010/12/directors-commenatry.html
They begin their commentary with a text insert of the first question they are being asked, which immediately tells the audience what they will be talking about and what to expect. They also feature some clips from their product which helps for a visual representation of the verbal context of their points. We will try to use both these techniques within our own commentary as they are both visual elements that will help to not only explain the points we are making more clearly, but also to help make the watching experience more interesting and enjoyable for the audience. A negative towards their video is that it seems too one sided with the talking to begin with which gets a bit tiresome however this is picked up better during the second question when they begin to converge with each other more making it more fluent and enjoyable.
Overall we think their commentary is good with some great techniques that we will use with in our own commentary.
Here is a link to their commentary: http://32longroadmusicvideo10.blogspot.com/2010/12/final-evaluation-music.html
Evaluation of group - 13T1-48
In this commentary they begin with the first 20 seconds of their music video which is a good way to immediately entice the audience as this is predominately the most interesting part of a music video as it has to immediately grab the audiences attention. They then go into the commentary itself with the clever introduction of each persons name written on the bottom of the screen; which is a professional and easy way to illustrate the names of the speakers. The feel of the commentary is very laid back which is a reflection of their video do to its laid back indie genre music. This also creates a more enjoyable watch because their conversation is fluent but casual. Within the commentary they feature more clips of their product and shots of their ancillary texts which gives a more interesting watch but also helps to emphasise their points.
Overall their commentary is very good because it keeps the attention of the audience but also explains motives and feelings towards their products very well. They also feature good techniques such as: editing on the commentary with the unusual camera effects, text and visual inserts. We hope to incorporate some of these techniques into our own commentary.
Here is a link to their commentary: http://48longroadmusicvideo10.blogspot.com/2010/12/directors-commenatry.html
What is a directors commentary?
A directors commentary is a voice recorded (or filmed) explanation and analysis of a product by one or more speakers, they are usually found on the bonus features of DVD's. They give a unique insight into the thoughts and motives behind the scenes and shots they used.
Through the use of laserdisk technology, a directors commentary could be easily edited to play whilst the actual product is playing and keep cutting in between the soundtrack and commentary. The two main types of directors commentary are as follows:
The type of commentary that we will be doing is a 'partial or scene-specific' commentary as we feel this will be the most effect for our video.
Through the use of laserdisk technology, a directors commentary could be easily edited to play whilst the actual product is playing and keep cutting in between the soundtrack and commentary. The two main types of directors commentary are as follows:
- Partial or scene-specific, which only covers selected scenes of the film. Sometimes these are recorded without the speaker viewing the film and thus the commentator may make more general comments than pointing out specific details.
- Feature-length or screen-specific, which is recorded in one session: the speakers watch the movie from beginning to end and give their thoughts directly based on what is happening on-screen.
The type of commentary that we will be doing is a 'partial or scene-specific' commentary as we feel this will be the most effect for our video.
Thursday, 1 December 2011
Video Commentary Script
In what ways does your media product use, develop or challenge forms and conventions of real media products?
How effective is the combination of your main product and ancillary texts?
What have you learnt from your audience feedback?
How did you use new media technologies in the construction and research, planning and evaluation stages?
(Jake)
Our music video uses and develops on a lot of pop genre forms and conventions. We focused on these four main conventions; camera angles, costume, editing transitions and lighting. We learnt from other artists' music videos, including Beyonce's 'Run the World', that the camera shots we used (close-ups, High angle, low angle and long shot etc). These help to attract attention to the singer and help gain artist recognition within audiences.
(George)
The editing transitions within our music video are quick and fast paced. From our research into other music videos we learnt that this helps to keep the audience engaged and interested in the video. We also used cross fades to help the video flow better.
(Alex)
For our ancillary texts, in particular the album cover uses the convention of a close-up image of the artist as the front cover in order to promote his appearance and make him more recognisable.
Also for our poster we used dark lighting and an image of the artist on his own to portray the artist in a lonely state. We used these techniques to stereotypically show the emotion of the artist.
How effective is the combination of your main product and ancillary texts?
(Alex)
The combination of our main product and our ancillary texts work well because we have a key theme running throughout: emotions. As the song is quite emotional and Ne-Yo is trying to portray these emotions through his lyrics, we have tried to captures these feelings through the use of acting in our video, imagery in our ancillary texts and lighting in all our products.
(George)
This imagery within our poster and digipak represents the emotions of the artist. For example within the poster there is graffiti that is aggressive in some places but sad in others. All of these represent the feelings our artist is feelings within this vulnerable time in his life.
(George)
This imagery within our poster and digipak represents the emotions of the artist. For example within the poster there is graffiti that is aggressive in some places but sad in others. All of these represent the feelings our artist is feelings within this vulnerable time in his life.
The front cover of our digipak is a close-up of the artists face which helps for artist recognition but also to connect with the audience as they can feel closer to him due to his vulnerable expression.
(Jake)
Overall the products we have made work well together because they have a sharing theme of emotions and help to display the artist in an unusual way from what is normal. For example Ne-Yo is usually shown as a 'player' and a womaniser in his videos, but with this video and promotional pack we hope to shine light on his vulnerable side.
(Jake)
Overall the products we have made work well together because they have a sharing theme of emotions and help to display the artist in an unusual way from what is normal. For example Ne-Yo is usually shown as a 'player' and a womaniser in his videos, but with this video and promotional pack we hope to shine light on his vulnerable side.
What have you learnt from your audience feedback?
(George)
Our audience feedback has helped us to improve in all of our our products. For example with the rough cut of our video we received feedback stating 'the mirror shot of the iphone shows good inter textual references of the target audience'.
(Jake)
This helps us to confirm that this was a good shot because at first we were debating whether or not to keep it. Our advice from Amar was the most useful because he suggested we have shorter scenes and more scenes featuring the female extra.
(Jake)
This helps us to confirm that this was a good shot because at first we were debating whether or not to keep it. Our advice from Amar was the most useful because he suggested we have shorter scenes and more scenes featuring the female extra.
This was good advice as we later received compliments on how the video kept the audience entertained and on their toes.
(Alex)
We also received feedback on our ancillary texts from Andrea, this was to over edit some of the images so they stand out as much as possible. For example with the front cover image of the album, before the advice it was hardly edited on photoshop however once finished we had added more contrast, desaturation, adjusted the levels and curves.
(Alex)
We also received feedback on our ancillary texts from Andrea, this was to over edit some of the images so they stand out as much as possible. For example with the front cover image of the album, before the advice it was hardly edited on photoshop however once finished we had added more contrast, desaturation, adjusted the levels and curves.
How did you use new media technologies in the construction and research, planning and evaluation stages?
(Alex)
We used three main media technologies including Final Cut, Photoshop and Blogger.
Within Final Cut we edited and enhanced our video from using such effects as cutting, contrasting and adding transitions. We also used image enhancing tools within Final Cut that colour corrected the scenes to give them more of a professional look and also to make the video have autumn seasonal colours.
(George)
The media technology Photoshop was a key part to the making of our ancillary products as we used the programme to edit and enhance the images but also to add in text which is a fundamental convention to the digipak. These adjustments improved our digipak massively as through Photoshop we were able to add more contrast to the images, adjust curves, levels and change the saturation.
We step by step edited our images and was made easier through the use of layers in Photoshop. The first step we did was to edit the contrast as this would make a basis for what we want. We then added the various effects of curves and levels to finalise the image.
(Jake)
Another media technology we used was Blogger. This made it easy for us to document and record our ideas, thoughts and feelings towards our products. Also it made it easy for others to pass on feedback and for to immediately see and respond to this feedback.
We step by step edited our images and was made easier through the use of layers in Photoshop. The first step we did was to edit the contrast as this would make a basis for what we want. We then added the various effects of curves and levels to finalise the image.
(Jake)
Another media technology we used was Blogger. This made it easy for us to document and record our ideas, thoughts and feelings towards our products. Also it made it easy for others to pass on feedback and for to immediately see and respond to this feedback.
Wednesday, 30 November 2011
Evaluation - Alex Breeze
1. Our music video uses and develops on a lot of pop genre forms and conventions. We focused on these four main conventions; camera angles, costume, editing transitions and lighting. Firstly the camera angles within our music video featured a lot of close-ups and tracking shots. We learnt from other artists' music videos, including Beyonce's 'Run the World', that these camera shots help to attract attention to the singer and artist recognition within audiences.
The costume within our music video was focused on a teenage 'indie' look, inspired by artists such as One direction, JLS and Justin Bieber. This worked well in our video as it used and developed on costume conventions of a current modern pop genre artist. This also made our artist more relatable to the targeted audience of teenagers and young adults.
The editing transitions within our music video are quick and fast paced. From our research into other music videos we learnt that this helps to keep the audience engaged and interested in the video. An example of an artist that uses fast paced shots and quick transitions in their video would be 'Two Door Cinema Club - Something Good Can Work'.
Finally the lighting within our music video was inspired by the music video 'Greatest Day' by Take That as within their video it is bright and summery which is what we tried to portray in our own video. We also tried to achieve glare on the camera lens which is also featured in the Take That video. This is because it is a unique effect and can help to represent the mood and atmosphere of our video. For example within in our product we used glowing Autumn light that suggests Ne-Yo is over coming his sadness because its still dark, but its getting lighter. Also with the scenes when Ne-Yo is in the past with the female character, it is bright and happy; showing the mood of the scene. This is not a convention of pop videos to have past and present scenes of happiness and sadness however I think it works well with the song and lyrics.
Overall our video conforms to and challenges the conventions of a pop music video however I am pleased with the various elements we have chosen to focus on and I think we have demonstrated the atmosphere of the song well. The lyrics fit well with the illustrative nature of our video through the use of characters and a storyline throughout the song.
2. The combination of our main product and our ancillary texts work well because we have a key theme running throughout: emotions. As the song is quite emotional and Ne-Yo is trying to portray these emotions through his lyrics, we have tried to captures these feelings through the use of acting in our video, imagery in our ancillary texts and lighting in all our products.
The acting within our video features a sad and depressed teen which is illustrative to the lyrics as he is sad from just losing his girlfriend. We tried to capture these emotions through the way the character walks and the expressions that are made. This attracts the audience because it shows the artist being vulnerable and so the audience can relate to this.
This imagery within our poster and digipak represents the emotions of the artist. For example within the poster there is graffiti that is aggressive in some places but sad in others. All of these represent the feelings our artist is feelings within this vulnerable time in his life.
The lighting within all our products is a key illustration of our theme: emotions. For example within our video it is light in some places but dark in others which signals the feelings and emotions the artist is feeling at these points in the song. Also the lighting on our ancillary texts are dark and gloomy again representing the feelings of the artist. The front cover of our digipak is a close-up of the artists face which helps for artist recognition but also to connect with the audience as they can feel closer to him due to his vulnerable expression.
Overall the products we have made work well together because they have a sharing theme of emotions and help to display the artist in an unusual way from what is normal. For example Ne-Yo is usually shown as a 'player' and a womaniser in his videos, but with this video and promotional pack we hope to shine light on his vulnerable side.
3. Our audience feedback has helped us to improve in all of our our products. For example with the rough cut of our video we received feedback stating 'the mirror shot of the iphone shows good inter textual references of the target audience'. This helped us to confirm that this was a good shot because at first we were debating whether or not to keep it. We also received feedback stating that our lip syncing was OK but could do with improvement, from this feedback we made sure that in our final product all the lyrics were lip synced.
Our advice from Amar was the most useful because he suggested we have shorter scenes and more scenes featuring the female extra. This was good advice as we later received compliments on how the video kept the audience entertained and on their toes.
We also received feedback on our ancillary texts from Andrea, this was to over edit some of the images so they stand out as much as possible. For example with the front cover image of the album, before the advice it was hardly edited on Photoshop however once finished we had added more contrast, de-saturation, adjusted the levels and curves. This advice made our images look at lot better and stand out a lot more.
Overall we took full advantage of the feedback given and improved on all our products.
4. We used three main media technologies including Final Cut, Photoshop and Blogger.
Within Final Cut we edited and enhanced our video from using such effects as cutting, contrasting and adding transitions. We also used image enhancing tools within Final Cut that colour corrected the scenes to give them more of a professional look and also an Autumn seasonal glow. Another technique we used was making the flashback scenes black and white with also a white glow round the outside to help convey that the scenes were in the past. This was a pinnacle part of our illustrative storyline because with out this technique the flashbacks wouldn't have been obvious and so the story wouldn't have made sense. Without Final Cut we would not have been able to edit our project and with ease.
The media technology Photoshop was a key part to the making of our ancillary products as we used the programme to edit and enhance the images but also to add in text which is a fundamental convention to the digipak. These adjustments improved our digipak massively as through Photoshop we were able to add more contrast to the images, adjust curves, levels and change the saturation. Without these edits our images would have appeared dull and unprofessional. Overall Photoshop made enhancing our images a lot more easier and quicker.
Another media technology we used was Blogger. This made it easy for us to document and record our ideas, thoughts and feelings towards our products. Also it made it easy for others to pass on feedback and for to immediately see and respond to this feedback.
Overall, all of these software packages carried our creativity forward instead of hindering it and helped us to create a product and ancillary texts at a professional level.
The costume within our music video was focused on a teenage 'indie' look, inspired by artists such as One direction, JLS and Justin Bieber. This worked well in our video as it used and developed on costume conventions of a current modern pop genre artist. This also made our artist more relatable to the targeted audience of teenagers and young adults.
The editing transitions within our music video are quick and fast paced. From our research into other music videos we learnt that this helps to keep the audience engaged and interested in the video. An example of an artist that uses fast paced shots and quick transitions in their video would be 'Two Door Cinema Club - Something Good Can Work'.
Finally the lighting within our music video was inspired by the music video 'Greatest Day' by Take That as within their video it is bright and summery which is what we tried to portray in our own video. We also tried to achieve glare on the camera lens which is also featured in the Take That video. This is because it is a unique effect and can help to represent the mood and atmosphere of our video. For example within in our product we used glowing Autumn light that suggests Ne-Yo is over coming his sadness because its still dark, but its getting lighter. Also with the scenes when Ne-Yo is in the past with the female character, it is bright and happy; showing the mood of the scene. This is not a convention of pop videos to have past and present scenes of happiness and sadness however I think it works well with the song and lyrics.
Overall our video conforms to and challenges the conventions of a pop music video however I am pleased with the various elements we have chosen to focus on and I think we have demonstrated the atmosphere of the song well. The lyrics fit well with the illustrative nature of our video through the use of characters and a storyline throughout the song.
2. The combination of our main product and our ancillary texts work well because we have a key theme running throughout: emotions. As the song is quite emotional and Ne-Yo is trying to portray these emotions through his lyrics, we have tried to captures these feelings through the use of acting in our video, imagery in our ancillary texts and lighting in all our products.
The acting within our video features a sad and depressed teen which is illustrative to the lyrics as he is sad from just losing his girlfriend. We tried to capture these emotions through the way the character walks and the expressions that are made. This attracts the audience because it shows the artist being vulnerable and so the audience can relate to this.
This imagery within our poster and digipak represents the emotions of the artist. For example within the poster there is graffiti that is aggressive in some places but sad in others. All of these represent the feelings our artist is feelings within this vulnerable time in his life.
The lighting within all our products is a key illustration of our theme: emotions. For example within our video it is light in some places but dark in others which signals the feelings and emotions the artist is feeling at these points in the song. Also the lighting on our ancillary texts are dark and gloomy again representing the feelings of the artist. The front cover of our digipak is a close-up of the artists face which helps for artist recognition but also to connect with the audience as they can feel closer to him due to his vulnerable expression.
Overall the products we have made work well together because they have a sharing theme of emotions and help to display the artist in an unusual way from what is normal. For example Ne-Yo is usually shown as a 'player' and a womaniser in his videos, but with this video and promotional pack we hope to shine light on his vulnerable side.
3. Our audience feedback has helped us to improve in all of our our products. For example with the rough cut of our video we received feedback stating 'the mirror shot of the iphone shows good inter textual references of the target audience'. This helped us to confirm that this was a good shot because at first we were debating whether or not to keep it. We also received feedback stating that our lip syncing was OK but could do with improvement, from this feedback we made sure that in our final product all the lyrics were lip synced.
Our advice from Amar was the most useful because he suggested we have shorter scenes and more scenes featuring the female extra. This was good advice as we later received compliments on how the video kept the audience entertained and on their toes.
We also received feedback on our ancillary texts from Andrea, this was to over edit some of the images so they stand out as much as possible. For example with the front cover image of the album, before the advice it was hardly edited on Photoshop however once finished we had added more contrast, de-saturation, adjusted the levels and curves. This advice made our images look at lot better and stand out a lot more.
Overall we took full advantage of the feedback given and improved on all our products.
4. We used three main media technologies including Final Cut, Photoshop and Blogger.
Within Final Cut we edited and enhanced our video from using such effects as cutting, contrasting and adding transitions. We also used image enhancing tools within Final Cut that colour corrected the scenes to give them more of a professional look and also an Autumn seasonal glow. Another technique we used was making the flashback scenes black and white with also a white glow round the outside to help convey that the scenes were in the past. This was a pinnacle part of our illustrative storyline because with out this technique the flashbacks wouldn't have been obvious and so the story wouldn't have made sense. Without Final Cut we would not have been able to edit our project and with ease.
The media technology Photoshop was a key part to the making of our ancillary products as we used the programme to edit and enhance the images but also to add in text which is a fundamental convention to the digipak. These adjustments improved our digipak massively as through Photoshop we were able to add more contrast to the images, adjust curves, levels and change the saturation. Without these edits our images would have appeared dull and unprofessional. Overall Photoshop made enhancing our images a lot more easier and quicker.
Another media technology we used was Blogger. This made it easy for us to document and record our ideas, thoughts and feelings towards our products. Also it made it easy for others to pass on feedback and for to immediately see and respond to this feedback.
Overall, all of these software packages carried our creativity forward instead of hindering it and helped us to create a product and ancillary texts at a professional level.
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