Rough first design.

This is a first draft of our poster for our digipack. we used this location because it represents how the artist is feeling. The yellow graffiti on the wall that says "hold your head high, heavy heart.." relates very strongly to our video as it is a written representation of the feelings that he feels throughout the video. The artist is also sitting in a corner, this shows how secluded and vulnerable he feels. as though he has been pushed into a corner and cannot get out.
The images on the wall to the right are a representation of how he feels in some scenes in the video, such as when he gets kicked out of his girlfriends house; the images display anger and resentment.
We chose this font as it grabs the attention of the consumer and fits with the conventions of a pop song/video.
The editing we used was curves to alter the brightness and contrast of the image, we used this to give the poster a more dramatic feel. We also darkened areas to help other parts of the poster stand out to the buyers. We also added in a gradient that faded in white from the right hand side to lighten the image in this area, we altered this gradient to how we thought it would look best. we also used an effect called 'hard mix', this effect added exaggerated contrast.